1. Casting Call – 22/05/12

    May 15, 2012 by Sam

    Next week we are holding a casting call for the Edwin Spring/Summer 2013 Lookbook at our London Store.

    We are looking for girls from 20-28 years old, size 26 in Edwin jeans and between 5’8.5″ and 5’10.5″ tall.

    Tuesday the 22nd of May – 6pm-8.30pm.

    47-49 Charlotte Road, Shoreditch, EC2A 3QT.

    email: londonstore@edwin-europe.com

     

     


  2. BMW GS Day

    by Sam

    Here’s Hugo from Blitz wearing the specially designed Japanese Granite Denim and Blanket lined Jacket in the latest BMW GS Trophy and a ‘Blurred’ Seb, warm and dry in the EDWIN Millerain Burrows Jacket.

     

     


  3. New Arrivals: Belts

    May 14, 2012 by Sam

    Left: Laser Belt £100 – This belt is made from a dark tan leather and the intricate brick-work pattern is laser-cut.

    Right: Braid Belt £100 – This belt is vintage washed and black braided with a tarnished brass buckle. Made in Italy.

     

     


  4. Cheers for 10 Years

    May 12, 2012 by Sam

    To celebrate ten years of trading, Oi Polloi are throwing a party. Expect a psychedelic smorgasbord of funk / rock / disco / balearic / house and avant-garde oddities supplied by disc-jockeys, charity shop lurkers and eBay magpies.

    2 June at 23:00 until 3 June at 15:30
    Oi Polloi 10th Birthday Party
    “Cheers for 10 years”
    - – - – - – - – - – - – - – - – - – - – - – -
    Soup Kitchen basement
    31-33 Spear Street, Manchester M1 1DF

    RSVP on Facebook.

     

     


  5. Quote of the Day: 002

    May 11, 2012 by Sam

     

     


  6. Black by Demand

    by Sam

    These 55s (£110) are black coated on Quartz denim and are quite light-weight at 11.25oz.

    Perfect for the mid-season weather.

     

     


  7. Hell’s Kitchen Five-Year Anniversary

    by Sam

    A reminder for anyone in Paris this weekend that Hell’s Kitchen are throwing a party to celebrate their 5th Birthday at Le Nano in Paris.

    Vidal Benjamin (Tigersushi Bass System / Black Disco / Noncollective)
    Sundae (Hollie Records)
    Le Beaubizarre Soundsystem

    More info on Facebook.

     

     


  8. Instagram 002

    May 10, 2012 by Sam

    Tag your Instagram photos…

    #Edwin #EdwinJeans #EdwinDenim

     

     


  9. A Closer Look: Drifter Wash

    by Sam

    This weeks ‘Closer Look’ is focussed on the Drifter Wash from the Spring / Summer Collection.

    You can see more detailed photos on our Facebook Page.

    Inspired from a real wear pattern, the Drifter is an extreme and complex wash to master, taking into account many different processes.

    A 3D Whisker effect is applied the the thighs, then coated in dirt and resin. The knee area is worn to look as natural as possible and 3D honeycombing is applied to the reverse.

    To add to the complexity of this process, this wash has been developed to use as little water as possible.

    Finished in Italy and available in the following styles:

    ED-55 – Red Listed Selvage Denim, 14oz
    ED-55 – Granite Denim, 13.5oz (Pictured)
    ED-71 – Red Listed Selvage Denim, 14oz
    ED-77 – Granite Denim, 13.5oz

    Get more information about the rest of the Spring / Summer washes HERE

     

     


  10. Patti Smith – “Piss Factory”

    by Sam

     

     


  11. How to Hide an Aircraft Base

    May 9, 2012 by Sam

    During World War II the Army Corps of Engineers needed to hide the Lockheed Burbank Aircraft Plant to protect it from a possible Japanese air attack. They covered it with camouflage netting to make it look like a rural subdivision from the air.

    During preflight training I rode a bus under the net and was very surprised as I didn’t know it was there. It was strong enough to walk on and they hired people to ride bicycles and move around as if they lived there to make it look authentic

    More HERE (via It’s Nice That)

     

     


  12. RIP Maurice Sendak

    May 8, 2012 by Sam

     

     


  13. 1930′s USN

    by Sam

    1930′s US Navy Issue Denim.

    (via Tumblr)

     

     


  14. Education

    by Sam

     

     


  15. TR: SS12: 04

    May 7, 2012 by Sam

    From the Spring / Summer shoot. (via Apateur)

     

     


  16. RIP MCA

    May 4, 2012 by Sam

     

     


  17. Quote of the Day: 001

    by Sam

     

     


  18. A Closer Look: Italian Indigo

    May 3, 2012 by Sam

    This week we take a look at the Italian Indigo collection for Spring / Summer 2012.

    Dyed and manufactured in Italy the hardwearing yet luxurious fine gauge Italian indigo dyed cotton is available in a sweater (pictured) and a Cardigan.

    Available in selected stockists across Europe now.

    Find the rest of the images on our Facebook Page.

     

     


  19. Night at the Museum

    by Sam

    This Saturday Crämer & Co. invite you to a “Night at the Museum”

    From 9pm til midnight the lower floors of Crämer & Co. in Nürnberg will be dedicated to the 50′s & 60′s with matching music, drinks and Burlesque!

    Some of the Edwin team will be there on the night to help you out and give you a unique insight into the new collection.

     

     


  20. Mac À Dames Cowboys

    by Sam

    Next Saturday Hell’s Kitchen are throwing a party to celebrate their 5th Birthday at Le Nano in Paris with:

    Vidal Benjamin (Tigersushi Bass System / Black Disco / Noncollective)
    Sundae (Hollie Records)
    Le Beaubizarre Soundsystem

    12th May 2012 – 22:30-05:00 – More info on Facebook.

    Champagne, vodka, vodka champagne, la fête dans ta tête!

     

     


  21. VM

    May 2, 2012 by Sam

    Thanks to Hayley for coming down to the store on Sunday to take some pics for VM.

    Find them all in her latest post HERE

     

     


  22. Nashvilles

    May 1, 2012 by Sam

    4 years old, 4 washes, now relegated to DIY jeans…

    Replaced with new ones of course! On my 4th pair since 1999

    Thanks to Ed for posting the images on Twitter for the Oi Polloi competition.

     

     


  23. Instagram 001

    by Sam

    If you’re using Instagram, make sure you tag us in all your photos…

    #Edwin #EdwinJeans #EdwinDenim

    Thanks to everyone who has already done it.

     

     


  24. You are HERE

    by Sam

     

     


  25. Empty Pockets

    April 30, 2012 by Sam