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Spring
/ Summer 2013 |
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Inspired by the life, work and road-tripping
lifestyle of ‘One Flew Over the Cuckoo’s Nest’ Author Ken Kesey, Edwin's
Spring/Summer 2013 Collection utilises premium Japanese fabrics to create
a strong, solid and adaptable collection that can support classic styling
or a counter-cultural aesthetic in equal measure. Download the Lookbook HERE |
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The rich indigo
five-pocket denim Edwin is famous for creates the foundation for the
collection, with the use of strong yet considered accent colours adding
a layer of innovative and improvised sensibility synonymous with the
beat generation. This vibrancy evokes shades of an endless summer, while
the juxtaposition of hard wearing denim and various colours of twill,
T-shirts, sweats and shirting lead effortlessly into all over-printed
chambray, new floral prints and a variety of bleach and light denim washes
from Italy’s most experienced laundry houses. Spring Summer 2013 also see’s the first installment of an ongoing capsule collection created in conjunction with Paris based Blitz Motorcycles. This collection comprises a selection of carefully chosen archetypal Edwin pieces that have been carefully and lovingly amended to integrate a heightened level of practical daily use. By using the inherent quality and simplicity of Japanese fabrication, this collaboration is encapsulated by a desire to create purposeful purism. |
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